The Work

Austin College is a private national liberal arts college located north of Dallas in Sherman, Texas. They focus on academic excellence, international study, pre-professional foundations, leadership development and adventurous learning opportunities.

The client came to us with the need to evaluate and monitor the performance of their admissions outreach advertising campaign, called “Go Austin College.” In response, our team developed a dashboard that provided a foundation for not only adjusting their marketing tactics but a viewpoint into how best to grow their brand and ultimately interest in the college.

Services Provided

• Campaign Reporting

• Dashboard